SEO Guide

What is in your plain-English SEO report?

By the Sanctuary Growth Co team · Last updated September 11, 2026

Your plain-English SEO report is the summary we hand you at the end of the work: what we changed, why it matters, and what it means for your spa — written for a business owner, not an engineer. No jargon, no dashboards you have to decode. Just a clear record of the work done on your site.

What is it?

Too much SEO work happens in the dark. A provider makes changes you cannot see and sends a report full of acronyms that could mean anything. Our plain-English report is the opposite: a straightforward document that lists each improvement we made — titles rewritten, headings fixed, schema added, links and alt text improved, speed and crawl issues resolved — and explains in ordinary language why each one helps. It is the paper trail for your investment, so you always know exactly what you paid for and what changed on your site.

Why it matters for your spa

Transparency is the whole point. When you can read what was done and why, you can trust the work, explain it to a partner, and make informed decisions about what to do next. It also keeps us honest: we only claim what we actually did, and we describe results in realistic terms rather than promises no one can keep. For a spa owner juggling a hundred things, a report you can read in a few minutes — and actually understand — is worth far more than a wall of numbers you have to take on faith.

How we do it for you

After we complete your On-Page SEO Setup, we compile the report and send it to you. It walks through each area we touched, shows key before-and-after details, and points to what you can consider next — whether that is ongoing content, reviews, or nothing at all for now. We keep it plain, specific, and free of hype. You can review our full scope on plans and pricing, and if you have not started, a free AI visibility report is a good first look at where your site stands.

Do I need technical knowledge to read it?

No. The report is written for a business owner in plain language. Every change is explained in terms of what it means for your site and your bookings.

Will the report promise specific rankings?

No. We describe the work we did and realistic expectations. Anyone guaranteeing a specific ranking is not being straight with you.

When do I get the report?

You receive it after the setup work is complete, summarizing everything we changed and why.

Can I use it to brief someone else?

Yes. Because it is clear and specific, you can share it with a partner or another provider to show exactly what was done.

See what your report includes →